Hot Mama Ink was born out of a desire to fuse fashion with the celebration of mothers and motherhood. Founders Andrea Jarrell and Rachel Madewell wanted to combine an edgy rock-n-roll style that was missing in traditional "mom" and "mom to be" clothes. In launching Hot Mama Ink in 2006, the two collaborated with well known tattoo artists, Zulu and Jackie Dunn, to create one of a kind art work designed exclusively for Hot Mama Ink. The artists' artwork, whose other work adorns the bodies of such celebrities as Christina Aguilera , Janet Jackson, Mariah Carey and Rosie O'Donnell, is now inked on the soft cotton fabric of Hot Mama Ink clothing.
Hot Mama Ink offers women the ideal mix of rockin' edgy style, comfort and the celebrations of motherhood. Hot moms can now show off their unique flair with stylish tattoo inspired maternity apparel, breastfeeding and yoga wear. The soft cotton tees, yoga wear, and hoodies have a become a hot commodity for moms of all ages and stages. Hot Mama Ink is quickly filling the closets of celebrities such as Christina Aguilera, Angelina Jolie, Denise Richards, Jessica Alba and Heidi Klum to name a few.